GEDigital is dedicated to educating and delivering software solutions that accelerate electrification and decarbonization across the energy ecosystem. As part of this mission, the company aimed to create an explainer video to educate users about the positive impact of digital twins—virtual models of complex machines that enable real-time monitoring and can prevent future failures and environmental catastrophes.

The primary goal of the project was to design and produce an engaging and informative explainer video that would highlight the benefits of digital twins. The video aimed to educate users on how digital twins function and their critical role in preventing machine failures and reducing environmental impacts.

As the designer, my responsibilities included:

• Conceptualizing and designing the visual boards that formed the foundation of the explainer video.

• Working closely with the client services team to ensure the visuals aligned with the educational objectives of the video.

• Creating detailed illustrations and graphics that simplified complex concepts for a broader audience.

• Assisting in the planning and coordination of the animation process with the motion designer to bring the storyboard to life.